
Shannon Persaud Tolnay
Develop strategic plan for event growth; explore new avenues for event-related fundraising; provide energetic leadership and vision for... | Toronto, Toronto, Canada
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Shannon Persaud Tolnay’s Emails sp****@li****.ca
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Shannon Persaud Tolnay’s Location Toronto, Toronto, Canada
Shannon Persaud Tolnay’s Expertise Develop strategic plan for event growth; explore new avenues for event-related fundraising; provide energetic leadership and vision for donor communications.Build overall strategy for the national fundraising department to ensure net revenue is maximized through direct marketing programs, communications, stewardship and major gifts programs. Managed business growth strategy regional chapter operations through fundraising events, program delivery and volunteer recruitment.Researched individuals, foundations and corporate prospects for capital campaign project. Motivated and provided support to volunteers and campaign committee. Managed major giving program Turning Point Partners.Developed critical path, prepared budget and executed the annual Women of Distinction Awards and Community Fundraising portfolios. Work with senior level volunteers to secure sponsorship, table and ticket sales. Researched potential sponsors, recruited and trained event volunteers. Negotiated vendor contracts and developed community outreach program. Prepared comprehensive post-event report for sponsors.Designed and coordinated special and recognition events (i.e. annual gala, acknowledgement receptions, tours, luncheons, gift announcements, golf tournaments, etc.). Worked closely with community groups to further engage and support their fundraising efforts.Managed New and Innis College Campaigns. Identified and cultivated donors at the $25,000 plus level, consulted with Campaign Committee members and volunteers, prepared briefing notes, made solicitation calls and developed appropriate stewardship programs following the gift.Increased alumni engagement and financial support via alumni communications and programs including: Mentorship program, New College Alumni Magazine, website, inaugural Annual Golf Tournament, Graduation Reception, Student Alumni Association (New Links). Solicited and managed Annual Fund.
Shannon Persaud Tolnay’s Current Industry Ontario Science Centre
Shannon
Persaud Tolnay’s Prior Industry
University of Toronto
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The Scarborough Hospital Foundation
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YWCA Toronto
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Canadian Liver Foundation
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Ontario Science Centre
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Work Experience

Ontario Science Centre
Head, Events and Donor Communications
Sat Oct 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Canadian Liver Foundation
National Director, Fundraising
Mon Sep 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
YWCA Toronto
Special Giving Officer
Fri Sep 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Sep 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
YWCA Toronto
Event Specialist
Wed Sep 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Sep 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
The Scarborough Hospital Foundation
Development Officer & Special Projects Coordinator
Thu Aug 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Aug 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)
University of Toronto
Senior Development Officer
Wed Aug 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Aug 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time)
University of Toronto
Alumni Development Officer
Mon Sep 01 1997 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Aug 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time)